Strategy, software, and systems thinking.

I studied philosophy at the University of Western Ontario, then worked for Don Tapscott at his think tank. That work placed me at the intersection of technology, strategy, and organizational change.

I frequently guest lectured at business schools across Canada, translating complex ideas into useful frameworks for leaders and students.

In 2017, I left my job and learned how to code. Shortly thereafter, I started Simpsons Bortposting, which grew into the world’s largest Simpsons meme community.

Running it has become an ongoing experiment in culture, governance, moderation, and what allows a community to grow without losing its identity.